![]() ![]() You create a chat with other people, one or many, and you can message them and they can message you. First, though, more details on how Instagram Direct works.ĭMs through Direct work in a similar way to other sorts of messages on other platforms. The limit on the number of messages you can send is one such piece of information. There’s a lot of relevant information you can find about Instagram Direct, but some questions simply don’t have accessible answers. Instagram Stories have made their way to Facebook, and Messenger is making its way to Instagram, in a roundabout fashion. You’re going to see a lot of comparisons to Messenger, because Facebook owns Instagram and it makes sense that they want to mimic the features they’ve developed successfully on one platform for the other. It can work for one on one chats as well as group chats, just like Messenger. It handles your usual plain text messages, but can also send photos and videos, can send timed self-destruct videos and photos, and can share Instagram features like profiles, hashtag links, and location tags. ![]() Instagram Direct is basically an Instagram-flavored version of Messenger, in a sense. Since then, they’ve been doing a lot to change and update how the platform works. Instagram Direct is the name of the direct messaging platform Instagram created back in, oh, 2013 or so to give users a way to contact one another privately instead of publicly through photo comments. Remember a few years ago, when Facebook used to have their own private messaging system built into Facebook? And then they rolled out Messenger, and started pushing people to use that instead? And how now the only messaging you can do on Facebook is with Messenger? Instagram is sort of doing the same thing. Another is the rollout of Instagram Direct. The partnership with various business platforms, allowing apps to access their posting API and schedule posts, is one such change. Over the past couple years, Instagram has been making a few more changes aimed at making their platform more accessible to marketers. You couldn’t access or reply to your messages from a desktop platform at all. In the past, they were a direct messaging system built into the app, and limited only to the app. Instagram direct messages are changing, and they’re changing constantly. Before I dig into the specific limitations, first I need to explain something. ![]()
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